The Hasselblad award was presented for the 19th time on Saturday 4 March 2000. The award winner, Cindy Sherman, New York City, received the award from Her Royal Highness Princess Lilian, at a ceremony at the Göteborg City Theatre. The award sum was SEK 500,000. In conjunction with the ceremony an exhibit of the award winner’s work, Cindy Sherman – 1999 Hasselblad award winner, opened at the Hasselblad Center at the Göteborg Art Museum.
The Foundation’s citation:
Cindy Sherman set a new agenda for contemporary photography in the 1970s. By her use of staged photography, and her positioning of herself as the central character within a complex set of scenarios, Cindy Sherman has explored and challenged important cultural, critical and social preconceptions. Much of her work has been concerned with the position of women in a consumerist and media-driven society, and with the ironies and contradictions of contemporary women's lives. She can also be seen as a significant "re-inventor" of two important traditions in photographic art – the photo surrealism of the 1930s and the photo-based conceptual art of the 1960s. Cindy Sherman's influence on successive generations of artists and photographers has been, and continues to be, immense.